The FA Soccer Suckers logo

The concept was developed and protected by Louis Kennedy, initially as a fundraising character collectable.

The SoccerSuckers™ brand, in association with The FA, launched an official range of England players, distributed through multiple retailers across the country. The product enjoyed 82% sell-through, greater than any other in its’ category and retail programmes soon followed in both The UK and Europe.

To date sales have exceeded 100M units.

Soccer suckers advert
Soccer Suckers Arsenal